Mobile App Development Cost: The Top 6 Budget Factors

By Jay Kissman

Recent studies show that 86% of consumers' mobile time is spent on mobile apps. To keep up with this growing trend, 90% of U.S. enterprises are increasing their investments in mobile app development.

But what slows people down from actually executing an efficient mobile app development process, is not knowing how to plan and budget for them.

Many of our clients struggle with getting their arms around scope and cost for mobile app projects because each app is unique and dependent on several key business decisions. Our work developing apps for small-, medium-, and enterprise level-clients has taught us that no matter the size of the project or budget, there are 6 things that impact the mobile app development cost:

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Create a High-Functioning Work Space with the 5S Methodology

By Celerity

In Business Process Management, Lean methodology is centered on the idea of eliminating waste. This process sounds simple in theory – “Get rid of defects, cut out steps that add no value” – but actually implementing these ideas requires strategic planning. The 5S methodology presents an organized way of eliminating physical waste and standardizing the use of equipment and processes across an entire functional unit. 5S stresses that cleanliness, organization, and standardization are key in creating the most efficient and effective work processes. The method originated from five Japanese words which have been translated into English.

Here’s how you can implement the steps:

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Episerver Ascending: Takeaways From Episerver’s 2017 Conference

By John Dymond, .NET CMS Architect

In the last year, Episerver's significant investments into its product have truly made it stand out in the competitive CMS landscape. I had high hopes in attending the Ascend conference to see what’s in store for 2017, and it did not disappoint! There was a lot of great information shared at the conference from both IT and Marketing perspectives. The following are my top three takeaways from the conference as well as some points worth considering if you are looking to grow or transform your web presence:

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Setting up Episerver to Run as an Azure Application

By John Dymond, .NET CMS Architect

Episerver is a leading CMS that helps companies create an effective user experience across all channels and devices. Episerver was recently featured in the Forrester Wave WCM 2017 and was listed as the leading .NET CMS vendor and 1 of the 3 leaders in the report. 

 

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5 Ways to Think Beyond Salary When Negotiating

By Jill Barlow and Amanda Paga, Corporate Recruiters

You’re interviewing for your dream job, and everything has been smooth sailing so far. You nailed the first interview, and you’re anxious and excited to meet the rest of the team. Your phone rings, and it’s the recruiter who initially contacted you about the position. He has great news - you’re the top candidate so far, and he is calling to schedule your final interview!

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The Price of Poor Product Ownership: 3 Ways to Doom Your Agile Project

By Todd Miller, ScrumMaster, Product Owner

Being an Agile Product Owner is a difficult endeavor. In fact, I would venture to say it may very well be the hardest and most critical product owner role on an Agile project. You have to keep the team happy and engaged, stakeholders are constantly looking for “status” updates, and you need to appease the customer by understanding their needs and delivering high value as quickly as possible.

I’ve witnessed many unpleasant Agile projects, even to the point of a project’s complete failure, because of poor Product Ownership, despit using a proper agile framework. There are a variety of reasons for that, but I’m seeing a trend of Product Owners spending their time in the wrong places.

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14 Must-Know Mobile App Best Practices

By Celerity

Mobile technology use is at an all time high as 80 percent of internet surfers now own a smartphone to access the web. It should come as no surprise then that developing a mobile app for your business can make you more competitive online. But where do you start? 

We recently published a checklist of the top 14 Mobile App Best Practices you need to consider in order to successfully build a new mobile app, or update an existing one.

Here's a snapshot of what you need to know:

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Software Development and Agile Methodologies: A Chronicle of 2016

By Celerity

As we say goodbye to 2016, let’s reflect on some of the Celerity stories that were popular this year! From trends like Agile development to personalization and operational readiness, Celerity’s consulting team has contributed a wealth of knowledge to Breakthroughs in Acceleration. Here are a few of our favorite articles:

Operational Readiness: 3 Keys to a Successful Takeoff for Any Large-Scale System
If you’re preparing for the launch of a large-scale initiative in the coming year, don’t let untested systems and unprepared users create a deployment debacle. Follow these three operational readiness steps to help build confidence in your new system and get your project off the ground smoothly. Read the full blog post.

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How Agile Can Be Embraced by Your Entire Organization

By Celerity

This post is a preview of our eBook: Leading an Enterprise Agile Transformation. Download the full eBook here.

A recent survey by Scrum Alliance found that more than 70% of Agile practitioners report tension between their teams and the rest of the organization. The reason? They are following different road maps and moving at different speeds. Whether your organization is in the early stages of adopting Agile methodologies or you have multiple teams running sprints, non-Agile influences will eventually cause your success to plateau. The breakthrough opportunity is a true, Agile transformation.

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Why the Time is Right to Consider Episerver CMS

By John Dymond, .NET CMS Architect

Gartner recently released their 2016 Magic Quadrant for Web Content Management. At first glance, the quadrant looks very similar to years past with Sitecore and Adobe leading the way. But a closer glance reveals some trends that have been echoed at Celerity during platform selection processes over the past year. Leaders are further distancing themselves from the other products in the space. The leader quadrant now only has 6 total products (down from 9). However, Episerver continues its rise among the ranks of CMS products. No other product saw as dramatic an increase over the past year as Episerver, and it is establishing itself among the top products in the space.

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Human Behavior and the User Experience

By Ken Mohnkern, Interaction Designer


While navigating a well-designed user experience feels organic and natural, the science behind that end result is very much a deliberate effort. Assumptions and whims make User Experience (UX) Designers squirm. Instead, we prefer making design decisions based on evidence and data, but when we can’t perform our own research by observing the behaviors of users, we can still avoid “guessing” what users want by following basic UX principles as we design digital systems. Many of those principles are based on well-documented studies, but some of the studies are misunderstood and misapplied to digital design.

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Behavior-Driven Development (BDD): A Common Language for Cross-functional Teams

By Gokhan Civan, Software Engineer

Effective communication is paramount in a cross-functional team delivering a software product to business stakeholders. The development process involves many people, including developers, testers and business analysts, and if they do not use a common communication framework, business requirements and test suites will become unmaintainable over time. A common language framework should be adopted to eliminate the chance of confusion amongst cross-functional team members. The behavior-driven development (BDD) practice can achieve this and much more to accelerate the software development and testing process.

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Why Quality Assurance is Imperative to Your Organization

By Gaurav Khullar, Management Consultant

In today’s fiercely competitive marketplace, formalizing a quality assurance program is imperative for every organization looking to meet customer requirements and avoid the steep cost of quality failure. As defined by the International Organization for Standardization (ISO) 9000, quality is the degree to which a set of inherent characteristics fulfills requirements. ISO 9000 was created by the ISO as a way to define, establish, and maintain an effective quality assurance system for manufacturing and service industries. As you establish internal processes to fulfill your unique mission and objectives, quality standards will be individually tailored, but understanding the Three Lines of Defense Model and the potential cost of a failure is a great place to get started on quality assurance.

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5 Steps to Improve your IT Security with Vulnerability Management

By Logan Biely, Project Manager


2016 has seen a rash of high profile security breaches that have impacted businesses and their customers alike. Yahoo recently reported the largest such breach in history, revealing that some 500 million customers’ data had been stolen. It is no longer enough to serve your customers, you must protect them as well. Having your information security team scanning and monitoring your network is a start, but installing a formal vulnerability management process will go much further in lowering your IT risk. Vulnerability scanning will help you to identify your risk while vulnerability management will help you to understand and mitigate these risks.

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Agile Marketing: Learn the Lingo

By Celerity

A too-long to-do list is a daily reality for most marketers. The larger issue, however, comes from that long list of tasks lacking prioritization and coordination with others on your team, resulting in time spent on the wrong tasks and missed project deadlines. Agile Marketing offers a compelling solution to this problem and helps marketing teams, both big and small, accomplish projects faster through improved communication, transparency, and innovation.

Adopting its core tenants from Agile software development, Agile Marketing is a work management methodology that can help a team work faster, leaner, and more strategically through short bursts of work and frequent feedback. Agile helps to prioritize and execute projects more quickly and helps to bridge gaps between IT, Marketing, and the Business.

Before you get started, though, you must learn how to SPEAK Agile. As you start researching and planning your team’s adoption to Agile Marketing, here’s a handy reference of the terms you’ll come across and what they mean:

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4 Ways to Keep Up with Today's Agile Trends

By Jesica Wetherhold, CSP, PMP

For Agile to deliver on its promise of improved speed, quality, and customer-centric solutions, your Agile organization needs to continuously mature and evolve. So how can you keep up with the fast pace?

Answer these four questions to ensure you’re keeping pace with Agile best practices:

1. Are you using Scrum?

Scrum is the most popular Agile approach for delivering innovative, quality products and services. According to the Annual State of Agile Report, over 80 percent of the organizations utlizing an Agile framework use Scrum or a hybrid of Scrum, Kanban, and Extreme Programming. Scrum’s popularity is not surprising, due to its many benefits, including:

  • Promotion of collaboration, continuous improvement, and transparency
  • Minimizing the pressures of predetermined timelines and unnecessary work—87 percent of respondents to the Scrum Alliance's 2015 State of Scrum survey say their team's quality of work life has improved by using Scrum
  • Enhanced productivity and innovation due to self-organizing and self-managing teams
  • Rapid inspection, adaption, and pivoting of projects according to changing customer needs
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How Content Personalization Can Amp Up Your Digital Marketing Strategy

By Kathryn Markwell, Digital Strategy Lead

As a marketer, I’m sure you know by now that you’re not going to get very far with a one-size-fits-all approach. Sure, you have a target audience in mind, but are you really in tune with their needs? Your customers may be in the market for what you’re offering, but you have to find and talk to them in different ways. That’s where personalization comes in.

But how do you get started?

In a study by Adobe Marketing Optimization, 97% of marketing and customer insights decision-makers prioritized personalization as the most important capability to their company’s marketing moving forward. These numbers shouldn’t come as a surprise – the ROI is astounding. When you focus on providing personalized content to your target audience and have the proper digital analytics in place, you can expect to see increased conversions, better qualified leads, and increased loyalty.

Setting the Foundation for a Personalization Strategy
There are three pieces of the personalization pie that you need to get a handle on before you reap the benefits: personas, journeys, and goals.

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How to Make Your Site Responsive Across Mobile Devices

By Larry Levine, Senior Art Director


So you have a great digital experience that you want to take mobile. Good for you! But have you done your homework? 

According to comScore, mobile devices now claim 2 of every 3 minutes spent online. Adobe likewise reports that 38% of people will ditch a website with an unappealing layout -- but mobile devices continue to proliferate, and keeping your site functional and attractive is a huge challenge. So how do you optimize your web property to take advantage of all online opportunities?

First, you have to rethink how you approach mobile optimization. It's about much more than merely adjusting breakpoints; you must consider a whole new spectrum of user needs suited for a limited viewing area, as well as unique business/marketing goals.

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Agile Development: 4 Ways to Tell if You’re Living in the Past or Staying True to Agile Principles

By Jesica Wetherhold, CSP, PMP

Companies have a history of creating lengthy documentation that bogs down software development. In this “pre-Agile” era, requirements were established up front, testing didn’t occur until Agile methodologies developed, and the customer wasn’t involved until they were given the end product. Modifications and changes could cause an entire project to go way over budget or even fail. Everyone knew there had to be a better way.

In 2001, seventeen software gurus came together in Snowbird, Utah to eat, ski, and discuss different approaches to building software. These ‘organizational anarchists’ brought their independent initiatives with them, such as Feature Driven Development, Extreme Programming, Crystal, SCRUM, Adaptive Software Development, and pragmatic programming. Their common focus was on lightweight ways to develop software and by the end of the meeting they established the Agile Manifesto.

A principle of the Agile Manifesto states “Our highest priority is to satisfy the customer through early and continuous delivery of valuable software.” We know it works. Its history tells a story and helps us understand the true value and impact of an Agile framework in today’s creative economy.

Ask yourself these 4 questions to determine if you’re living in Agile’s past or holding fast to its core guiding principles:

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Content First Design: 3 Reasons Why Lorem Ipsum Isn't Enough

By Kelley McDonald, Senior UX Architect

The web has always been about content. Sure, people visit websites and use apps to complete specific tasks or interact with others, but it's ultimately the content that facilitates those events.

And while elements like maps, infographics, and videos are considered content, the written word, “real” copy, comprises the great majority of what's actually consumed and exchanged online. Copy is the infrastructure on which digital content and user experience (UX) is built—the glue that holds it all together.

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